Aleksey Amyotov is co-founder of Look at Media and Setka, publisher of Redefine. Look at Media is one of the biggest media holdings in Russia, publishing the following media: The Village, Wonderzine, Spletnik. The Village is published in Belarus, Ukraine and Kazakhstan.

Studied at the Moscow Institute of International Affairs for the journalist degree. In 2001-2003 worked as editor and correspondent of Gazeta.ru. From 2004 to 2006 worked at Russian editions of Forbes and Newsweek.